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by Sahana Kiran
Bitcoin [BTC] and other cryptocurrencies have been gaining the attention of the globe. The demand for these assets grew at a significant rate which further urged major platforms to accommodate crypto assets. Prominent financial firms, educational institutions, even governments have started to incorporate crypto into its system. With celebrities accepting payments in crypto, it was about time that crypto went to the cinema.
Back in August, the world’s largest movie theater chain, AMC Entertainment went on to reveal that it would soon start accepting Bitcoin [BTC] for payments. Now, further elevating its presence in the crypto-verse the American cinema operator announced the integration of a few other prominent assets like Ethereum [ETH], Litecoin [LTC] as well as Bitcoin Cash [BCH].
Payments in crypto have become quite popular these days. With digitalization taking over the world, almost every platform has been incorporating crypto particularly BTC as a method of payment.
Bitcoin Cash, Ethereum and Litecoin joins AMC
In a recent tweet, the CEO and Chairman of AMC, Adam Aron noted that along with Bitcoin, customers would be able to use other currencies for payments by the end of the year. The tweet read,
“Cryptocurrency enthusiasts: you likely know @AMCTheatres has announced we will accept Bitcoin for online ticket and concession payments by year-end 2021. I can confirm today that when we do so, we also expect that we similarly will accept Ethereum, Litecoin, and Bitcoin Cash.”
Previously, in August 2021 the CEO, during a conference call put forth his interest in crypto. During the call, Aron noted that the American cinema operator was formulating an infrastructure specifically to accommodate BTC.
The entire world was disrupted by the emergence of the COVID-19 pandemic. While things have slowly started to fall into place, cinemas have started to fill up. The inclusion of crypto into the system could pose beneficial for AMC as well as the crypto industry. Additionally, the world’s largest cinema chain had also hinted that it would soon expand across the United States, Middle East, and Europe as well.
Apart from AMC, the largest cinema chain in Thailand had also added BTC as its payment method.
